Omega is set to release a new Snoopy MoonSwatch, following the success of its original MoonSwatch in 2022. The brand’s collaboration with Snoopy has been highly anticipated, and fans are hoping it will be a more exciting and innovative release than the recent Moonshine Gold editions. The Moonshine Gold MoonSwatches, released monthly on the full moon, failed to live up to expectations, with critics calling them lackluster and gimmicky.
The Moonshine Gold MoonSwatches were eagerly awaited by fans who were hoping for a gold version similar to Omega’s Moonwatch Pro Speedmaster. However, the actual releases were underwhelming, with the brand only including Moonshine Gold on the second chronograph hand and its variations. The lack of creativity and excitement in these releases disappointed enthusiasts and failed to capture the inventiveness and boldness that made the original MoonSwatch such a phenomenon.
Watch specialist and WIRED contributor Tim Barber expressed his disappointment in the Moonshine Gold series, calling it uninspired and gimmicky. He criticized the gray MoonSwatches with embellished seconds hands and the rubric about smelting gold on a full moon, saying they lacked inventiveness and failed to live up to the excitement of the original MoonSwatch.
Fans are now hoping that the upcoming Snoopy MoonSwatch will be a return to form for Omega. Given the long-established connection between Snoopy and Omega, it is expected to be a popular release. However, there is a concern that if the new MoonSwatch is as unimaginative and understated as the recent Moonshine Gold editions, it may not live up to expectations. Omega will need to deliver a watch that is both innovative and exciting to capture the attention of enthusiasts and continue the success of its MoonSwatch series.
